The human brand : how we relate to people, products, and companies /
Why do people go out of their way to patronize some businesses while avoiding or even despising others? What drives loyalty to companies and brands?
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| Main Authors: | , |
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| Other Authors: | |
| Format: | Audio eBook |
| Language: | English |
| Published: |
[Minneapolis, Minnesota] :
HighBridge Audio,
[2013]
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| Subjects: | |
| Online Access: | CONNECT CONNECT |
