Campaign advertising and American democracy /
This title explores the relationship between exposure to political advertisements and voter beahviour. The authors find little evidence that ads have adverse effects on voter behaviour; at worst, campaign advertising falls on deaf ears, rather than diminishes voters' interest in politics.
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| Other Authors: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Philadelphia :
Temple University Press,
2007, ©2008.
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| Subjects: | |
| Online Access: | CONNECT |
