Managing stakeholders as clients : sponsorship, partnership, leadership, and citizenship /

Gathering decades of research on communications and stakeholder relations, this light and conversational book goes beyond theory to offer real tools and valuable resources focused on presenting what works when it comes to stakeholder management. --

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Bibliographic Details
Main Author: Trentim, Mário Henrique
Format: Electronic eBook
Language:English
Published: Newtown Square, Pa. : Project Management Institute, Inc., [2015]
Edition:Second edition.
Subjects:
Online Access:CONNECT