The base of the pyramid promise : building businesses with impact and scale /

The base of the pyramid promise : building businesses with impact and scale /

Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises t...

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Bibliographic Details
Main Author: London, Ted, 1963- (Author)
Format: Electronic eBook
Language:English
Published: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2016.
Subjects:
Social entrepreneurship > Developing countries.
Industrial management > Developing countries.
Success in business > Developing countries.
Business planning > Developing countries.
Markets > Developing countries.
Poverty > Developing countries.
Low-income consumers > Developing countries.
Online Access:CONNECT

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