Making it in public relations : an insider's guide to career opportunities /
Mogel describes everything from the basics of vocational guidance, for those wanting to break into the public relations industry, to how different strategies have sparked the growth and enhancement of the industry in various corporate and industrial fields.
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Main Author: | |
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Format: | Government Document Electronic eBook |
Language: | English |
Published: |
Mahwah, N.J. :
Lawrence Erlbaum Associates,
2002.
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Edition: | 2nd ed. |
Subjects: | |
Online Access: | CONNECT |