The conversational firm : rethinking bureaucracy in the age of social media /
A fast-growing social media marketing company, TechCo encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy, the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. TechCo has...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Columbia University Press,
©2016.
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| Series: | Middle range.
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| Subjects: | |
| Online Access: | CONNECT |
