Reviving Eu Yan Sang /

Eu Yan Sang was a traditional Chinese medicine (TCM) family business that had been in business for more than 100 years. Despite family strife and divided leadership, Richard Eu, a fourth generation Eu, grew the company from a SGD 4 million business to a SGD 338 million one. Everything was going well...

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Bibliographic Details
Main Author: Ang, Jovina (Author)
Format: Electronic eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2019.
Series:SAGE Knowledge. Cases.
SAGE research methods. Cases.
Subjects:
Online Access:SAGE Knowledge