Richard Wagner : self-promotion and the making of a brand /

All modern artists have had to market themselves in some way. Richard Wagner may just have done it better than anyone else. In a self-promotional effort that began around 1840 in Paris, and lasted for the remainder of his career, Wagner claimed convincingly that he was the most German composer ever...

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Bibliographic Details
Main Author: Vazsonyi, Nicholas, 1963- (Author)
Format: Electronic eBook
Language:English
Published: Cambridge : Cambridge University Press, 2010.
Subjects:
Online Access:CONNECT