Magic numbers for consumer marketing : key measures to evaluate marketing success /

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Bibliographic Details
Main Author: Davis, John
Format: Book
Language:English
Published: Singapore ; Hoboken, N.J. : Wiley, 2005.
Series:Magic num8ers series
Subjects:

Main Collection - Walker Library - 4th Floor

Holdings details from Main Collection - Walker Library - 4th Floor
Call Number: 658.8 D2901m
Copy 1 Available  Pull and Hold