Brandmaps : the competitive marketing strategy game /

Brandmaps : the competitive marketing strategy game /

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Bibliographic Details
Main Author: Chapman, Randall G.
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Prentice Hall, c1997.
Edition:4th ed.
Subjects:
Marketing > Computer simulation.
Product management > Computer simulation.
Marketing > Computer programs.
Product management > Computer programs.

Main Collection - Walker Library - 4th Floor

Holdings details from Main Collection - Walker Library - 4th Floor
Call Number: 658.8 C367b
Copy 1 Available  Pull and Hold

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