Interviewing users : how to uncover compelling insights /

Interviewing users : how to uncover compelling insights /

In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete goals for a business and takes the reader on a detailed jou...

Full description

Saved in:
Bibliographic Details
Main Author: Portigal, Steve (Author)
Other Authors: Burge, Jamika D. (writer of foreword.), Pollock, Brandon (Narrator)
Format: Electronic Audio
Language:English
Published: [Place of publication not identified] : Ascent Audio, [2024]
Edition:[First edition].
Subjects:
Interviewing.
Qualitative research.
Consumers > Attitudes.
Interviewing in marketing research.
User-centered system design.
Audiobooks.
Online Access:CONNECT

Internet

CONNECT

Similar Items