Promotion, Recruitment and Retention of Members in Nonprofit Organizations.
Although research on the value of membership of Nonprofit Organizations (NPOs) is increasing, there remain few theoretical and empirical advances in this area. Addressing this gap, this book offers a fresh perspective, exploring how NPOs' survival is linked to the promotion, recruitment and ret...
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Main Author: | |
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Other Authors: | , |
Format: | Electronic eBook |
Language: | English |
Published: |
Bingley :
Emerald Publishing Limited,
2021.
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Subjects: | |
Online Access: | CONNECT |
MARC
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100 | 1 | |a Calderón Valencia, Cecilia Isabel. | |
245 | 1 | 0 | |a Promotion, Recruitment and Retention of Members in Nonprofit Organizations. |
260 | |a Bingley : |b Emerald Publishing Limited, |c 2021. | ||
300 | |a 1 online resource (134 p.) | ||
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505 | 0 | |a Intro -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Figures and Tables -- Abbreviations -- About the Authors -- Preface -- Chapter 1: The Nature of Membership in Nonprofit Organizations -- 1.1. Introduction -- 1.2. Inclusion and Membership -- 1.2.1. Belongingness -- 1.2.2. Uniqueness -- 1.3. Motivations of NPO Members -- 1.4. Collaboration -- 1.4.1. Process of Collaboration -- 1.4.2. Collaborative Theories -- 1.5. Group Membership -- 1.6. The Nature of the NPO -- 1.6.1. Membership and NPOs -- Topics to Highlight -- References | |
505 | 8 | |a Chapter 2: Toward Value for Members of Nonprofit Organizations -- 2.1. Introduction -- 2.2. Members in NPOs -- 2.3. SAV in NPOs -- 2.4. Organizational Identification and RM Perspectives in NPOs -- 2.4.1. Organizational Identification in NPOs -- 2.4.2. RM in NPOs -- 2.5. Identification, RM Theories and SAV -- 2.6. Future Research -- Topics to Highlight -- References -- Chapter 3: Donor and Member Funds -- 3.1. Introduction -- 3.2. Managing for NPO Value Creation -- 3.2.1. Leadership and Governance -- 3.3. Donors as Members -- 3.4. Financial, Material, Human and Relational Resources | |
505 | 8 | |a 3.4.1. Financial Resources -- 3.4.2. Material Resources -- 3.4.3. Human Resources -- 3.4.4. Relational Resources -- 3.5. Funds Transfer -- 3.6. Implications for Donors -- Topics to Highlight -- References -- Chapter 4: Recruiting and Retaining Members -- 4.1. Introduction -- 4.2. The Role of Motivation -- 4.3. Recruitment, Selection and Integration of Members -- 4.3.1. Recruitment -- 4.3.1.1. Recruitment Campaigns and Marketing Channels. -- 4.3.1.2. Candidate Journey. -- 4.3.2. Selection -- 4.3.3. Orientation and Integration -- 4.4. Retaining Members -- 4.4.1. Strategies for Retention | |
505 | 8 | |a 4.5. New Trends in Membership -- Topics to Highlight -- References -- Chapter 5: Social Capital from Non-Traditional Partners -- 5.1. Introduction -- 5.2. Entrepreneurship -- 5.3. Social Entrepreneurship -- 5.4. Environmental Influence -- 5.5. Social Capital -- 5.6. Bonding and Bridging Social Capital -- 5.7. Collaboration Among Social Capital Partners -- Topics to Highlight -- References -- Chapter 6: Sustainable Development and a Perspective to Nonprofit Organizations -- 6.1. Introduction -- 6.2. Sustainable Development Goals (SDGs) Agenda to 2030 -- 6.2.1. Origins | |
505 | 8 | |a 6.3. Creating Value for Sustainable Development -- 6.4. A Nexus Proposition to Move Toward Sustainable Development -- Topics to Highlight -- References -- Index | |
520 | |a Although research on the value of membership of Nonprofit Organizations (NPOs) is increasing, there remain few theoretical and empirical advances in this area. Addressing this gap, this book offers a fresh perspective, exploring how NPOs' survival is linked to the promotion, recruitment and retention of members. | ||
500 | |a EBSCO eBook Business Collection |5 TMurS | ||
500 | |a EBSCO eBook Academic Comprehensive Collection North America |5 TMurS | ||
650 | 0 | |a Nonprofit organizations |x Management. | |
650 | 0 | |a Nonprofit organizations |x Membership. | |
700 | 1 | |a Cavazos-Arroyo, Judith. | |
700 | 1 | |a López-Lira Arjona, Alfonso. | |
730 | 0 | |a WORLDSHARE SUB RECORDS | |
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776 | 0 | 8 | |i Print version: |a Calderón Valencia, Cecilia Isabel |t Promotion, Recruitment and Retention of Members in Nonprofit Organizations |d Bingley : Emerald Publishing Limited,c2021 |z 9781839826597 |
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