Promotion, Recruitment and Retention of Members in Nonprofit Organizations.

Although research on the value of membership of Nonprofit Organizations (NPOs) is increasing, there remain few theoretical and empirical advances in this area. Addressing this gap, this book offers a fresh perspective, exploring how NPOs' survival is linked to the promotion, recruitment and ret...

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Bibliographic Details
Main Author: Calderón Valencia, Cecilia Isabel
Other Authors: Cavazos-Arroyo, Judith, López-Lira Arjona, Alfonso
Format: Electronic eBook
Language:English
Published: Bingley : Emerald Publishing Limited, 2021.
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Online Access:CONNECT