Chillox : strategizing growth from a food cart to a burger chain /
Chillox started its journey as a small food cart with the aim to provide quality burgers in a value-for-money proposition. Owing to huge customer demand, Chillox was compelled to open a dine-in restaurant with more space and capacity to accommodate this demand. As the burgers gained popularity among...
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| Main Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
SAGE Publications: SAGE Business Cases Originals,
2023.
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| Series: | SAGE business cases.
SAGE business cases. |
| Subjects: | |
| Online Access: | CONNECT |
