Joint pricing and inventory control under reference price effects /
In this work, we address the problem of simultaneously determining a pricing and inventory replenishment strategy under reference price effects. This reference price effect models the fact that consumers not only react sensitively to the current price, but also to deviations from a reference price f...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bern :
Peter Lang International Academic Publishers,
2018.
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| Subjects: | |
| Online Access: | CONNECT |
