Too big to ignore : the business case for big data /

How businesses of all shapes and sizes can harness the power of Big Data If you haven't heard of Big Data, you're increasingly in the minority. People produce a mind-boggling amount of data every day-so much that making sense of it all is simply beyond the current capabilities of most orga...

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Bibliographic Details
Main Author: Simon, Phil
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Series:Wiley and SAS business series.
Subjects:
Online Access:CONNECT