Customer data integration : reaching a single version of the truth /
"Customer Data Integration defines CDI - what it is and why it's a critical solution to customer-focused business programs - and puts it in context with other emerging trends, such as Master Data Management (MDM). By explaining why customer data integration is so important for business str...
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Main Author: | |
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Other Authors: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken, N.J. :
John Wiley & Sons,
©2006.
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Subjects: | |
Online Access: | CONNECT |