The idea generator : 15 clever thinking tools to create winning ideas quickly /
ARE YOU USING THE BEST CREATIVE THINKING TOOLS? Brainstorming is the go-to method for generating ideas and solutions in teams, but it's been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purpose...
Harlow, United Kingdom :
Pearson Education Limited,