Innovation leaders : how senior executives stimulate, steer and sustain innovation /
Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not...
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Main Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
San Francisco, CA :
Jossey-Bass,
©2008.
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Subjects: | |
Online Access: | CONNECT |