Black ops advertising : native ads, content marketing, and the covert world of the digital sell /
"From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It's advertising. Not only are ads indistinguishable from reporting, the Internet we rely on for news, opinions and even impartial sales content is now the ultimate corporate to...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
OR Books,
[2016]
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| Subjects: | |
| Online Access: | CONNECT |
