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Skyworth TV : channel dynamics and growth in China's rural market /
Published 2013CONNECT
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Channeling wonder : fairy tales on television /
Published 2014Table of Contents: “…Channeling wonder : fairy tales, television, and intermediality /…”
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Channeling wonder : fairy tales on television /
Published 2014Table of Contents: “…Channeling wonder : fairy tales, television, and intermediality /…”
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The TV brand builders : how to win audiences and influence viewers /
Published 2016Table of Contents: “…Marketing in the world of television -- What's the point of a TV channel brand -- Relaunching a tv channel: waving a flag on the horizon -- The 800lb gorillas: building a big broadcast brand -- Idents: giving a channel a personality -- Marketing drama: glimpsing the future, unravelling the helix and speed dating -- Selling the news -- Promoting entertainment shows: scrubbing the shiny floors -- Documentaries and reality: stories and storytellers -- Faster, higher, stronger, longer: the hyperbolic world of TV sports promotion -- Marketing to children: nailing jelly to a moving train -- Storyworlds: blurring the lines between content and marketing -- Social media: from viewers to fans to friends -- The future of TV marketing: seismic change, timeless principles.…”
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TV white space : the first step towards better utilization of frequency spectrum /
Published 2016Table of Contents: “…Commercial and Market Potential 199 -- 6.1 Introduction 199 -- 6.2 Spectrum Trading and Management 207 -- 6.2.1 Primary Users¿́¿ Incentives to Share the Spectrum 209 -- 6.2.2 Secondary Users¿́¿ Incentives to Buy the Spectrum 209 -- 6.2.3 Case Study: High Priority Channel in Singapore¿́¿s TV White Space Regulation 210 -- 6.3 Potential Application Scenarios 210 -- 6.3.1 Wi-Fi with Cognitive Access to TV White Space 210 -- 6.3.2 UMTS and LTE Extension over TV White Space 212 -- 6.3.3 Digital Video Broadcasting for Handhelds (DVB-H) with Cognitive Access to TVWS 214 -- 6.3.4 M2M Communications 215 -- 6.3.5 Smart City Deployments and Applications 216 -- 6.3.6 Agricultural Automation 217 -- 6.3.7 Public Safety with Cognitive Access to TVWS 218 -- 6.3.8 PMSE with Cognitive Access to TVWS 219.…”
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Interactive TV standards /
Published 2005Table of Contents: “…-- Open Versus Proprietary Middleware -- 2 An Introduction to Digital TV -- The Consumer Perspective -- Customizable TV -- Understanding DTV Services -- Producing DTV Content -- Elementary Streams -- Transport Streams -- The Multiplexing Process -- Carrying Transport Streams in the Network -- Energy Dispersal -- Error Correction -- Modulation -- Cable, Satellite, and Terrestrial Broadcasting -- Broadcasting Issues and Business Opportunities -- Subscriber Management and Scrambling -- Access Issues -- The Subscriber Management System -- The Return Channel: Technical and Commercial Considerations -- 3 Middleware Architecture -- MHP and OCAP Are Not Java -- They Are Not the Web, Either -- Working in the Broadcast World -- The Anatomy of an MHP/OCAP Receiver -- The Navigator -- Differences in OCAP -- A New Navigator: The Monitor Application -- Modules in the Execution Engine -- Architectural Issues for Implementers -- Choosing a Java VM -- Sun's JVM or a Clean-room Implementation? …”
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Channels of discourse, reassembled : television and contemporary criticism /
Published 1992CONNECT
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Television versus the Internet : will TV prosper or perish as the world moves online? /
Published 2010CONNECT
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Disney Channel tween programming : essays on shows from Lizzie McGuire to Andi Mack /
Published 2020Table of Contents: “…Baker -- That's So Raven's Home and Boy Meets Girl Meets World : recursion, revival and multi-generational dialogues / Michelle Anya Anjirbag -- Children of queer bodies : Disney Channel original movies as social justice narratives in Descendants 2 / Sara Austin.…”
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The business of media distribution : monetizing film, TV, and video content in an online world /
Published 2013Table of Contents: “…-- Online Services Becoming "Networks" -- the Move for Online Leaders to Compete with their Own Original Content -- Netflix, YouTube, Hulu, and Amazon Shift Gears -- Traditional Search Engines and Everyone Else Creating Online Originals -- Cord-Cutting: Over-the-Top, Apps, and Other Modes of Access -- Dedicated Hardware Boxes -- Multipurpose Boxes -- Living Room Convergence and Home Network Hubs -- Integrated Televisions: Internet Access Embedded within Your TV -- Growth of the App Economy -- Access via Tablets and Smartphones -- Overall Impact (Cord-Cutting) -- Internet-Enabled Streaming Services: Amazon, Netflix, Hulu, and Beyond -- Amazon: Digital Lockers, Remote Streaming Access, Downloads, and Bundled Subscription Streaming -- Netflix -- Hulu and Hulu+ -- International Services -- Channel Streaming Apps (as Opposed to Accessing a Single Piece of Content) and Murky Legal Ground -- Cloud Services and Networks Enabling Everything, Everywhere -- UltraViolet and TV Everywhere -- International Leaders Leveraging Apps and Providing Content Anytime -- Short-Term Renaissance for TV Programming Sales -- Bypassing Everyone: Direct from the Creator -- Personalization and Socialization of TV -- Playlists, Recommendation Engines, Social Watching, and Tools for Content Interaction -- Old Guard Tries to Adapt -- Studios' Failed Bids to Offer an Online Service; Brick-and-Mortar Retailers Try to Offer Complementary Online Solutions -- Limited Studio Attempts to Make the Download Market -- Physical Retailers Offering Competitive Online Solutions -- Revenue Models and Economics: Multiple Systems Coexist, Just Like the Offline World -- Streaming: Fundamentals of Monetizing Internet Advertising -- Transactional VOD -- Differentiating between Tiers of Content: Cable Bundle Pricing Goes Online -- Dearth of Bold Experiments -- Resistance to Disruptive Change: Studios Suing Rather than Embracing; Talent Guilds Fearful of Being Cut of Pie…”
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