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1
War and media operations : the U.S. military and the press from Vietnam to Iraq /
Published 2007CONNECT
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2
Activism and the school librarian : tools for advocacy and survival /
Published 2012CONNECT (1 user limit)
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3
Material cultures in public engagement : re-inventing public archaeology within museum collections /
Published 2020CONNECT
CONNECT
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4
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5
Marketingová komunikace a public relations : výklad pojmu a teorie oboru /
Published 2016CONNECT
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6
Engaging your community through active strategic marketing : a practical guide for librarians and information professionals /
Published 2021CONNECT
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7
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Proving your library's value : persuasive, organized, and memorable messaging /
Published 2020CONNECT
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9
Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work /
Published 2011CONNECT
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10
Corporate reputation Management : Analisi e modelli di misurazione /
Published 2012CONNECT
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11
The profit of kindness : how to influence others, establish trust, and build lasting business relationships /
Published 2017CONNECT
CONNECT
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12
Putting the public back in public relations : how social media is reinventing the aging business of PR /
Published 2009CONNECT
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13
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14
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15
How to generate effective press releases for social networks /
Published 2010CONNECT
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16
Active storytelling : using video news releases for PR professionals /
Published 2010CONNECT
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20
PR 2.0 is here : combine traditional PR with social media for heightened results /
Published 2010CONNECT
Electronic eBook