Published 2016
Table of Contents:
“…2 Consumer Perceptions of Risks From Food2.1 Introduction; 2.2 Risk Perceptions of Consumers Are Not the Same as Technical Risk Assessments; 2.2.1 Optimistic Bias; 2.3 Risk Perception and Barriers to Effective Risk Communication; 2.4 Developing an Effective Risk Communication Strategy; 2.4.1 Seeking and Processing Risk Information; 2.4.2 Tailored Information Campaigns; 2.5 Application of Combined Consumer Behavior: Food Safety Studies; 2.6 The Need for More Intensive Cooperation Between Natural and
Social Scientists; 2.6.1 Implications Beyond Consumers; 2.7 Conclusions; References; 3 HACCP.…”
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Electronic
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