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The truth about the new rules of business writing /
Published 2010Table of Contents: “…Part I: The truth about what makes writing work -- Most people aim for the wrong target -- If you can say it, you can write it -- Forget yesterday -- write for today -- Planning is the magc ingredient -- To achieve your goal, look below its surface -- Cut to the chase : put the bottom line on top -- "Me" focused messages fail -- People are not the same : write for differences -- Tone makes -- or breaks -- your message -- Knowing your inside story is the key -- Forget outlines -- organize your thinking -- How to organize is your personal choice -- Every message you send has a psychological impact -- Effective messages lead with strength -- To succeed, cover your ground and remember "the ask" -- Your goal and audience determine the best way to communicate -- Part II: The truth about self-editing -- Th best writers don't write ; they rewrite -- Rhythm and transitions make writing move -- Less can be a whole lot more -- Passive thinking and jargon undermine clarity -- You don't need grammar drills to spot your writing problems -- Part III: The truth about successful e-mail -- Use e-mail to communicate in the fast lane -- powerfully -- Good subject lines say, "open sesame" -- Know your e-mail do's and don'ts -- Writing good progress reports is worth your time -- Part IV: The truth about letters -- Letters : they live! …”
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Even e-mails need to be edited /
Published 2010“…Truth about the new rules of business writing.…”
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Writing e-mails that have a clear purpose /
Published 2010“…Truth about the new rules of business writing.…”
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How to write proposals and grant applications that win /
Published 2010“…Truth about the new rules of business writing.…”
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Writing great web site content : (because reading on a screen is different than on paper) /
Published 2010“…Truth about the new rules of business writing.…”
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Writing a business report that gets read, not filed /
Published 2010“…Truth about the new rules of business writing.…”
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Three fast and easy ways to edit your e-mails /
Published 2010“…Truth about the new rules of business writing.…”
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How to share good or bad news by e-mail /
Published 2010“…Truth about the new rules of business writing.…”
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Organize your e-mail before you write /
Published 2010“…Truth about the new rules of business writing.…”
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How to write a successful cover letter, not one that sinks you /
Published 2010“…Truth about the new rules of business writing.…”
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When is it best to write a letter instead of an e-mail /
Published 2010“…Truth about the new rules of business writing.…”
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12
Simple strategies for effective PowerPoint presentations /
Published 2010“…Truth about the new rules of business writing.…”
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Simple strategies for developing and writing effective e-newsletters /
Published 2010“…Truth about the new rules of business writing.…”
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14
Thinking of blogging? : some basic ideas about getting started effectively /
Published 2010“…Truth about the new rules of business writing.…”
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How to interview effectively /
Published 2010“…Truth about the new rules of business writing.…”
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16
Some essential grammar tips for more effective business writing /
Published 2010“…Truth about the new rules of business writing.…”
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How to write articles and get them published /
Published 2010“…Truth about the new rules of business writing.…”
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18
Learn good business writing and communication : (collection) /
Published 2014Table of Contents: “…The truth about the new rules of business writing /…”
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To tweet or not to tweet : writing effective text messages for business /
Published 2010CONNECT
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