How to change minds : the art of influence without manipulation /

Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his high...

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Bibliographic Details
Main Author: Jolles, Robert L., 1957-
Format: eBook
Published: San Francisco : Berrett-Kohler Publishers, [2013]
Edition:1st ed.
Series:BK business book.
Online Access:CONNECT
Table of Contents:
  • Changing minds, changing lives
  • Inside the minds of those you are changing
  • Establishing trust
  • The blueprint for changing minds
  • Committing to change
  • Initiating change
  • "I object!"
  • How to change your mind.