How to change minds : the art of influence without manipulation /
Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his high...
San Francisco :
|Series:||BK business book.
- Changing minds, changing lives
- Inside the minds of those you are changing
- Establishing trust
- The blueprint for changing minds
- Committing to change
- Initiating change
- "I object!"
- How to change your mind.