How to change minds : the art of influence without manipulation /
Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his high...
Saved in:
| Main Author: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
San Francisco :
Berrett-Kohler Publishers,
[2013]
|
| Edition: | 1st ed. |
| Series: | BK business book.
|
| Subjects: | |
| Online Access: | CONNECT CONNECT CONNECT CONNECT |
| Summary: | Persuade, don't push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles's wise advice -- illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories -- will help you ensure that changing someone's mind is never an act of coercion but rather one of caring and compassion. |
|---|---|
| Physical Description: | 1 online resource (xxi, 185 pages) : illustrations. |
| ISBN: | 9781609948306 1609948300 9781609948313 1609948319 |
