The End of Shops : Social Buying and the Battle for the Customer /

Shops need to change, to reassess their unique customer appeal and work in new ways with suppliers and customers if they are to survive. Online retailing is often seen as the panacea, but is that really the case? The internet will undergo many changes, too. Many e-retailers will disappear or end up...

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Bibliographic Details
Main Author: Molenaar, Cor.
Format: eBook
Language:English
Published: Farnham : Ashgate Publishing Ltd, [2013]
Subjects:
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