American entrepreneur : the fascinating stories of the people who defined business in the United States /

America's history has always been shaped by private enterprise. Here are the stories of the people who led those businesses to success.

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Bibliographic Details
Main Authors: Schweikart, Larry (Author), Doti, Lynne Pierson (Author)
Format: Electronic eBook
Language:English
Published: New York : American Management Association, ©2010.
Subjects:
Online Access:CONNECT
Table of Contents:
  • Entrepreneurs : the essence of enterprise
  • European settlement and business enterprise in the New World
  • Entrepreneurs in the new nation : 1787-1840
  • The entrepreneurial explosion : 1820-1850
  • The rise of managers : 1850-1880
  • Entrepreneurs in the age of upheaval : 1850-1880
  • The big business backlash : 1870-1920
  • The emergence of a consumer market : 1880-1920
  • Deliverance and despair : 1920-1939
  • Business in war and postwar America : 1940-1960
  • Business's winter of discontent : 1960-1982
  • Business in renaissance : 1982-1989
  • The new economy : the 1990s
  • Americans and the global market
  • Epilogue : the recession returns.