Thinking creatively at work : a sourcebook /

Thinking Creatively at Work: A Sourcebook moves away from linear and static. notions of creativity to put forth a dynamic, comprehensive and contextualized. understanding of the subject. It captures process and outcome dimensions, integrating. multiple viewpoints from cognitive psychology, while str...

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Bibliographic Details
Main Author: D'Cruz, Premilla.
Format: eBook
Published: Los Angeles : Response, 2008.
Online Access:CONNECT
Table of Contents:
  • Cover; Contents; Acknowledgements; Prologue; Understanding the Sphere of Creativity; Getting Oriented; Initiating Ideation; Thinking Laterally; Relayering; Fantasy Trails; Essential Brainstorming; References; About the Author.