Change management : altering mindsets in a global context /

Successful innovation - the key to competitive growth and profit-rests on disciplined management of the innovation process, from idea inception to customer service. This book answers, first, the key questions: Why innovate? What to innovate? How to innovate? and Who innovates? It then provides ten e...

Full description

Saved in:
Bibliographic Details
Main Author: Nilakant, V., 1952-
Other Authors: Ramnarayan, S.
Format: eBook
Published: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2006.
Online Access:CONNECT