Nonprofit essentials : the capital campaign /

Nonprofit Essentials provides a thorough and practical overview of the process of planning and managing a capital campaign. In lively discussions, independent consultant Julia Walker shares the tips, techniques, and programs that have helped her raise more than 600 million in capital campaigns.

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Bibliographic Details
Main Author: Walker, Julia Ingraham.
Format: eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, ©2005.
Series:AFP fund development series.
Subjects:
Online Access:CONNECT
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505 0 |a Before beginning your capital campaign -- Preparing for the capital campaign -- Campaign structure : timetables, gift tables, and goals -- Effective campaign leadership -- Making a compelling case -- Prospect identification, cultivation, and solicitation -- Strategies that motivate donors -- Repositioning your organization through the capital campaign rules of the road. 
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520 |a Nonprofit Essentials provides a thorough and practical overview of the process of planning and managing a capital campaign. In lively discussions, independent consultant Julia Walker shares the tips, techniques, and programs that have helped her raise more than 600 million in capital campaigns. 
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