The psychology of consumer and social influence : theory and research /
Saved in:
| Other Authors: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
New York :
Nova Publishers, Inc.,
2016.
|
| Series: | Psychology research progress
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| Subjects: | |
| Online Access: | CONNECT CONNECT |
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| 003 | OCoLC | ||
| 005 | 20210517051841.6 | ||
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| 245 | 0 | 4 | |a The psychology of consumer and social influence : |b theory and research / |c Daniel J. Howard, editor. |
| 264 | 1 | |a New York : |b Nova Publishers, Inc., |c 2016. | |
| 300 | |a 1 online resource. | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 338 | |a online resource |b cr |2 rdacarrier | ||
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| 490 | 0 | |a Psychology research progress | |
| 500 | |a Includes index. | ||
| 505 | 0 | |a Preface -- Indirect social influence at work : the effect of anticipated discussion on thinking style / Nicole Votolato Montgomery and Rajesh Bhargave, University of Virginia, Charlottesville, VA, USA, and others -- Self-control and the susceptibility to persuasion, compliance, and conformity / Edward Burkley and Thomas Hatvany, Oklahoma State University, OK, USA -- Blowing smoke : how appeal type influences subjective norms and intentions to consume electronic cigarettes / Mitchel R. Murdock and Priyali Rajagopal, University of South Carolina, SC, USA -- Consumer response to brand failure / Sekar Raju, Iowa State University, Ames, IA, USA -- Rethinking the diamond model : theory and research support self-anticonformity as a basic response and influence process / Paul R. Nail and Katarzyna Sznajd-Weron, University of Central Arkansas, AR, USA, and others -- Direct marketing on the internet: implications on customer acquisition, repeat buying, and firm performance / Jacquelyn Thomas, Richard Briesch and Peggy H. Tseng, Southern Methodist University, Dallas, TX, USA, and others -- The vulgar euphemism (VE) scale : entitled incivility in social relations / Daniel J. Howard, Southern Methodist University, Dallas, TX, USA -- Index. | |
| 588 | |a Description based on print version record and CIP data provided by publisher; resource not viewed. | ||
| 590 | |a EBSCO eBook Business Collection | ||
| 590 | |a EBSCO eBook Academic Comprehensive Collection North America | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Marketing |x Psychological aspects. | |
| 700 | 1 | |a Howard, Daniel James, |d 1952- |e editor. | |
| 730 | 0 | |a WORLDSHARE SUB RECORDS | |
| 776 | 0 | 8 | |i Print version: |t Psychology of consumer and social influence |d Hauppauge, New York : Nova Science Publishers, Inc., 2016 |z 9781634854986 |w (DLC) 2016023922 |
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