APA Citation

Williams, J. D., Lee, W., & Haugtvedt, C. P. (2004). Diversity in advertising: Broadening the scope of research directions. Mahwah, N.J.: Lawrence Erlbaum.

Chicago Style Citation

Williams, Jerome D., Wei-Na Lee, and Curtis P. Haugtvedt. Diversity in Advertising: Broadening the Scope of Research Directions. Mahwah, N.J.: Lawrence Erlbaum, 2004.

MLA Citation

Williams, Jerome D., Wei-Na Lee, and Curtis P. Haugtvedt. Diversity in Advertising: Broadening the Scope of Research Directions. Mahwah, N.J.: Lawrence Erlbaum, 2004.

Warning: These citations may not always be 100% accurate.