Cross-cultural behaviour in tourism : concepts and analysis /
Cross-Cultural Behaviour in Tourism: Concepts and Analysis is important reading for those in the following areas of industry: * Tourism: illustrates the importance of cultural background in the tourist experience and how it is a major determinant in repeat visitation * Marketing: provides an underst...
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| Format: | Electronic eBook |
| Language: | English |
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Oxford ; Boston :
Butterworth-Heinemann,
2003.
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| Online Access: | CONNECT |
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Cross-cultural behaviour in tourism : concepts and analysis /
Published 2003
CONNECT
Electronic
eBook
