Rhetorical aspects of discourses in present-day society /

Since antiquity, the notion of rhetoric has been associated with Aristotle, Cicero and Quintilian. Their theories are central to the understanding that, on the one hand, rhetoric can be used for persuading and convincing an audience, and on the other, for becoming an eloquent speaker. Based on this...

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Bibliographic Details
Other Authors: Dam, Lotte. (Editor), Holmgreen, Lise-Lotte. (Editor), Strunck, Jeanne. (Editor)
Format: eBook
Language:English
Published: Newcastle : Cambridge Scholars, 2008.
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Online Access:CONNECT