Designing with the mind in mind : simple guide to understanding user interface design rules /

"Interface designers and developers, software designers, web designers, web application designers, interaction designers, appliance designers and developers, information architects, usability engineers, usability evaluators and development managers, students and teachers in computer science, gr...

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Bibliographic Details
Main Author: Johnson, Jeff (Consultant)
Format: Electronic eBook
Language:English
Published: Amsterdam ; Boston : Morgan Kaufmann Publishers/Elsevier, ©2010.
Subjects:
Online Access:CONNECT
Table of Contents:
  • We perceive what we expect
  • Our vision is optimized to see structure
  • We seek and use visual structure
  • Reading is unnatural
  • Our color vision is limited
  • Our peripheral vision is poor
  • Our attention is limited; our memory is imperfect
  • Limits on attention, shape, thought and action
  • Recognition is easy; recall is hard
  • Learning from experience and performing learned actions are easy; problem solving and calculation are hard
  • Many factors affect learning
  • We have time requirements.