Do campaigns matter? /
Combining actual election results and empirical evidence with data on additional factors such as media coverage, Thomas M. Holbrook develops a model for testing campaigns, and proves how campaigns play a key role in shaping public opinion.
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Main Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
Thousand Oaks :
Sage Publications,
©1996.
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Series: | Contemporary American politics.
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Subjects: | |
Online Access: | CONNECT |
Table of Contents:
- Campaigns and elections
- Evidence against campaign effects
- A model of campaign effects
- Nominating conventions
- The effects of debates
- Campaigns, national conditions, and U.S. presidential elections
- The role of campaigns in U.S. presidential elections.