Twitter, alcohol and wasted war stories : potted lessons in social media-based methodologies /

This case study summarises researchers' experiences using Twitter as a research tool. Specifically, that involved using Twitter for the identification, invitation and incentivisation of survey participants in a study of alcohol consumption among Australian Twitter users. In this 'auto-ethn...

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Bibliographic Details
Main Authors: Cheong, Marc (Author), Aleti, Torgeir (Author), Turner, Will (Author)
Format: eBook
Published: [London] : SAGE, 2016.
Series:SAGE research methods. Cases.
Online Access:CONNECT