Product development strategy : innovation capacity and entrepreneurial firm performance in high-tech SMEs /
"Today's complex and turbulent business environment requires a more comprehensive view of product development strategy. Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entreprene...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Houndmills, Basingstoke, Hampshire ; New York :
Palgrave Macmillan,
2015.
|
| Subjects: |
Table of Contents:
- Machine generated contents note:
- 1 Introduction2 Literature review3 Researching strategy4 Product Development Strategy5 Innovation capacity6 Entrepreneurial firm performance7 Final lessons and conclusion.
