Product development strategy : innovation capacity and entrepreneurial firm performance in high-tech SMEs /
"Today's complex and turbulent business environment requires a more comprehensive view of product development strategy. Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entreprene...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Houndmills, Basingstoke, Hampshire ; New York :
Palgrave Macmillan,
2015.
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| Subjects: |
Main Collection - Walker Library - 4th Floor
| Call Number: |
658.5 T1392p
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| Copy 1 | Available Pull and Hold |
