Product development strategy : innovation capacity and entrepreneurial firm performance in high-tech SMEs /

"Today's complex and turbulent business environment requires a more comprehensive view of product development strategy. Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entreprene...

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Bibliographic Details
Main Authors: Tajvidi, Mina, 1985- (Author), Karami, Azhdar (Author)
Format: Book
Published: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2015.

Main Collection - Walker Library - 4th Floor

Holdings details from Main Collection - Walker Library - 4th Floor
Call Number: 658.5 T1392p
Copy 1 Available  Pull and Hold