The African American entrepreneur : then and now /

"The African American Entrepreneur: Then and Now explores the lower economic status of black Americans in light of America's legacy of slavery, segregation, and rampant discrimination. Its main purpose is to shine a light on the legal, historical, sociological and political factors that to...

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Bibliographic Details
Main Author: Rogers, W. Sherman
Format: Book
Language:English
Published: Santa Barbara, Calif. : Praeger, c2010.
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Description
Summary:"The African American Entrepreneur: Then and Now explores the lower economic status of black Americans in light of America's legacy of slavery, segregation, and rampant discrimination. Its main purpose is to shine a light on the legal, historical, sociological and political factors that together help to explain the economic condition of black people in America from their arrival in America to the present. In the process, the book spotlights the many amazing breakthroughs made by black entrepreneurs even before the Civil War and Emancipation. Profiles of business people from the post-Civil War period through today include Booker T. Washington, pioneer banker and insurer A.G. Gaston, hair care entrepreneur Madame C.J. Walker, Ebony publisher John H. Johnson, Black Entertainment Television founder Robert L. Johnson, publisher Earl Graves, music producer Damon Dash, rapper Sean Combs, former basketball stars Dave Bing and Magic Johnson, food entrepreneur Michelle Hoskins, broadcast personality Cathy Hughes, former Beatrice Foods head Reginald Lewis, Oprah Winfrey, and many more. As Rogers points out, reading about remarkable African American entrepreneurs can inspire readers to adopt an entrepreneurial mindset. To further that goal and help readers take the plunge, he outlines many of the skills, tools and information necessary for business success--success that can help chart a new path to prosperity for all African Americans."--From publisher's website.
Physical Description:xx, 316 p. : ill. ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780313351112 (alk. paper)
0313351112 (alk. paper)
9780313351129 (ebook)
0313351120 (ebook)