|
|
|
|
| LEADER |
00000cam a2200000 a 4500 |
| 001 |
mig00004668859 |
| 005 |
20091118131521.0 |
| 008 |
080806s2008 nyua b 001 0 eng |
| 010 |
|
|
|a 2008034920
|
| 015 |
|
|
|a GBA8A1147
|2 bnb
|
| 016 |
7 |
|
|a 014697540
|2 Uk
|
| 020 |
|
|
|a 9781581156539
|
| 020 |
|
|
|a 1581156537
|
| 035 |
|
|
|a (OCoLC)ocn213300620
|
| 035 |
|
|
|a (OCoLC)213300620
|
| 035 |
0 |
0 |
|a ocn213300620
|
| 040 |
|
|
|a DLC
|c DLC
|d BTCTA
|d BAKER
|d YDXCP
|d UKM
|d C#P
|d BWX
|d OMB
|
| 049 |
|
|
|a TXMM
|
| 050 |
0 |
0 |
|a TS171.4
|b .B85 2008
|
| 082 |
0 |
0 |
|a 658.4/03
|2 22
|
| 092 |
|
|
|a 658.403
|b B86
|
| 245 |
0 |
0 |
|a Building design strategy :
|b using design to achieve key business objectives /
|c edited by Thomas Lockwood and Thomas Walton.
|
| 260 |
|
|
|a New York :
|b Allworth Press ;
|a [Boston, MA] :
|b Design Management Institute,
|c c2008.
|
| 300 |
|
|
|a xiii, 257 p. :
|b ill. ;
|c 23 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 505 |
0 |
|
|a Section I. Creating corporate strategy and creating design strategy : Design value: a framework for measurement / Thomas Lockwood -- Analytic enhancements to strategic decision-making: from the designer's toolbox / Ravi Chhatpar -- Corporate strategy: brining design management into the fold / Frans Joziasse -- Design with heart / Robyn Waters -- Innovation, growth, and getting to where you want to go / Ryan Jacoby and Diego Rodriguez -- Section II. Implementing design strategy : Design strategies for technology adoption / Alonzo Canada, Pete Mortensen, and Dev Patnaik -- Strategy for the real world / Kevin McCullagh -- Developing tangible strategies / Laura Weiss -- Managing the evolution of Microsoft's hardware business / Andy Cargile and Ken Fry -- The best strategy is the right strategy / Sohrab Vossoughi -- Section III. The design imperative in consumer goods / Claudia Kotchka -- Visual thinking: a leadership strategy / Mark Dziersk -- From lock-in to lock-out: using design to create fiercely loyal customers / Jeremy Alexis -- Law meets design: transforming valuable designs into powerful assets / Joshua Cohen -- Measuring the future brand effect of graphic design / Gert Kotchka and Jos Vink -- Design managers as company strategists: the power of the eighth S / EunSook Kwon, Michael Cooper, and Joe Synan -- Section III. Cases in design strategy : A new airplane for a new world: the Boeing 787 Dreamliner / John Barratt and Ken Down -- Designing for the times / Joe Duffy and Eric Block -- Delivering success through design: reinventing the batting helmet / Dave Franchino -- How we developed "Communicating caterpillar: on voice" / Bonnie Briggs -- Navigating a sea change / Lauralee Alben -- Solving the right problem: a strategic approach to designing today's workplace / Arnold Craig Levin.
|
| 650 |
|
0 |
|a Industrial design.
|
| 650 |
|
0 |
|a Industrial design coordination.
|
| 700 |
1 |
|
|a Lockwood, Thomas.
|
| 700 |
1 |
|
|a Walton, Thomas,
|d 1953-
|
| 907 |
|
|
|a 1594537
|b 05-23-13
|c 05-24-10
|
| 998 |
|
|
|a w
|b 06-18-10
|c m
|d a
|e -
|f eng
|g nyu
|h 0
|i 1
|
| 935 |
|
|
|a 828463
|
| 907 |
|
|
|a 1594537
|b 06-06-10
|c 05-24-10
|
| 956 |
4 |
1 |
|a http://www.loc.gov/catdir/toc/ecip0826/2008034920.html
|3 Table of contents only
|
| 956 |
4 |
2 |
|a http://www.loc.gov/catdir/enhancements/fy0837/2008034920-b.html
|3 Contributor biographical information
|
| 956 |
4 |
2 |
|a http://www.loc.gov/catdir/enhancements/fy0837/2008034920-d.html
|3 Publisher description
|
| 994 |
|
|
|a C0
|b TXM
|
| 945 |
|
|
|a 658.403
|b B86
|g 1
|i 33082016979337
|j 0
|l w4
|o -
|p $24.95
|q -
|r -
|s -
|t 0
|u 4
|v 5
|w 0
|x 4
|y .i19543177
|z 05-25-10
|
| 999 |
f |
f |
|i a07d02de-147d-4501-b907-441cdfc1692e
|s c6db8389-8637-42e3-9410-6824f44ee59b
|t 0
|
| 952 |
f |
f |
|p Circulating
|a Middle Tennessee State University
|b Main
|c James E. Walker Library
|d Main Collection - Walker Library - 4th Floor
|t 0
|e 658.403 B86
|h Library of Congress classification
|i Book
|m 33082016979337
|n 1
|
