Got game : how the gamer generation is reshaping business forever /
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| Format: | Book |
| Language: | English |
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Boston :
Harvard Business School Press,
c2004.
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Table of Contents:
- Introduction: Planet of the Rotting Minds? ... How Video Games Forged the Next Baby Boom
- Space Invader: How Games Became So Important Without the Rest of Us Noticing
- Sex, Violence, and Stereotypes: What We Worry About In Games ... And Why We Don't Need To
- Not the Real World: How the Experience of Gaming Differs From Just About Everything Else ... and Why That Makes Gamers Different
- Want 'Tude With That?: How Gamers' Values and Skills Shape Their Professional Performance
- Play Nice: After All That Time Alone, Can Gamers Be Great Team Players?
- Win or Go Home: How Video Games Built ROI Into This Generation's DNA
- Gamers On Top: What To Expect From Gamers as Executives
- Press Start to Continue: What's Next For Gamers--and Us.
