Influence : the psychology of persuasion /

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Bibliographic Details
Main Author: Cialdini, Robert B.
Format: Book
Language:English
Published: New York : Quill/William Morrow, c1993.
Edition:[Rev. ed.].
Subjects:

MARC

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100 1 |a Cialdini, Robert B. 
245 1 0 |a Influence :  |b the psychology of persuasion /  |c Robert B. Cialdini. 
250 |a [Rev. ed.]. 
260 |a New York :  |b Quill/William Morrow,  |c c1993. 
300 |a xiv, 320 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references (p. [293]-309) and index. 
505 0 |a Weapons of influence -- Reciprocation : the old give and take and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age. 
650 0 |a Influence (Psychology) 
650 0 |a Persuasion (Psychology) 
650 0 |a Compliance. 
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