Speaking of health : assessing health communication strategies for diverse populations /
"Using case studies in the areas of diabetes, mammography, and mass communication campaigns, Speaking of Health examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. By suggesting creative strategies and gui...
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| Format: | eBook |
| Language: | English |
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Washington, D.C. :
National Academies Press,
©2002.
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| Subjects: |
