Political communications : why Labour won the general election of 1997 /
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| Other Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
London ; Portland, OR :
Frank Cass,
1998.
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| Subjects: |
Table of Contents:
- Why Labour won / Philip Gould
- Why the Conservatives lost / Daniel Finkelstein
- "Sausages or policemen?" the role of the Liberal Democrats in the 1997 general election campaign / Richard Holme and Alison Holmes
- Role of Labour's advertising in the 1997 general election / Chris Powell
- Conservative party's advertising strategy / Steve Hilton
- Media and the polls : pundits, polls and prognostications in British general elections / Robert M. Worcester
- Constituency campaigning in the 1997 general election : party effort and electoral effect / David Denver and Gordon Hands
- First internet election? UK political parties and campaigning in cyberspace / Stephen Ward and Rachel Gibson
- Swingers, clingers, waverers, quaverers : the tabloid press in the 1997 general election / David McKie
- Leaders and leading articles : characterisation of John Major and Tony Blair in the editorials of the national daily press / Colin Seymour-Ure
- Too much of a good thing? television in the 1997 election campaign / Peter Goddard, Margaret Scammell and Holli A. Semetko
- Change in the air : campaign journalism at the BBC, 1997 / Jay G. Blumler and Michael Gurevitch
- Television and the 1997 election campaign : a view from Sky News / Adam Boulton
- Debate that never happened : television and the party leaders, 1997 / Richard Tait
- Debate on section 93 of the Representation of the People Act in favour : the case for the Society for Prevention of Cruelty to Candidates / Austin Mitchell
- Debate on section 93 of the Representation of People Act the case against : scrap it / Ivor Gaber
- Regulations, the media and the 1997 general election : the ITC perspective / Stephen Perkins
- Legal constraints, real and imagined / Colin Munro.
