Marketing plans : how to prepare them, how to use them /

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Bibliographic Details
Main Author: McDonald, Malcolm.
Corporate Authors: Institute of Marketing., CAM Foundation.
Format: Book
Language:English
Published: Oxford ; Boston : Butterworth-Heinemann, 1995.
Edition:3rd ed.
Series:Marketing series (London, England). Professional development.
Subjects:

Main Collection - Walker Library - 4th Floor

Holdings details from Main Collection - Walker Library - 4th Floor
Call Number: 658.802 M14m
Copy 1 Available  Pull and Hold