Routledge companion to international hospitality management.
"While the mainstream research on international management offers an abundance of information and knowledge on topics, players, trends, concepts, frameworks, or methodologies, its ability to produce viable insights for the hospitality industry is limited, as the mainstream research is taking pl...
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Format: | Electronic eBook |
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Language: | English |
Published: |
[Place of publication not identified] :
ROUTLEDGE,
2020.
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Series: | Routledge companions in business, management and accounting
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Subjects: | |
Online Access: | CONNECT |
Summary: | "While the mainstream research on international management offers an abundance of information and knowledge on topics, players, trends, concepts, frameworks, or methodologies, its ability to produce viable insights for the hospitality industry is limited, as the mainstream research is taking place outside of the service sector. Specific research directions and related cases like the international dimensions of strategy, organization, marketing, sales, staffing, control, culture, and others to the hospitality industry are rarely identifiable so far. The core rationale of this book is therefore to present newest insights from research and industry in the field of international hospitality, drawing together recent scientific knowledge and state-of-the-art expertise to suggest directions for future work. It is designed to raise awareness on the international factors influencing the strategy and performance of hospitality organizations, while analyzing and discussing the present and future challenges for hospitality firms going or being international. This book will provide a comprehensive overview and deeper understanding of trends and issues to researchers, practitioners, and students by showing how to master current and future challenges when entering and competing in the global hospitality industry."--Provided by publisher |
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Item Description: | Taylor & Francis EBA 2024 |
Physical Description: | 1 online resource (1 volume) : illustrations (black and white) |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9780429426834 9780429762161 042976216X 9780429762178 0429762178 9780429762154 0429762151 0429426836 |