The Kenyan cut flower industry and global market dynamics /

From a macro-perspective, it appears that the cut flower industry has changed into a buyer-driven value chain with corporate retailers as the new lead firms. Yet, as this book shows, this is insufficient to explain how new trade relations come into being, and the consequences of this, not only for g...

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Bibliographic Details
Main Author: Gemählich, Andreas (Author)
Format: eBook
Published: Woodbridge, Suffolk : James Currey, 2023.
Series:Future rural Africa.
Online Access:CONNECT