CSR strategies : corporate social responsibility for a competitive edge in emerging markets /
Globalization has changed the nature of many markets. Previously protected local industries have been forced to become more competitive, a situation that provides both opportunities and challenges. Key among these is the challenge of implementing responsible business practices. Corporate social resp...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Singapore ; Hoboken, NJ :
Wiley,
2010.
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| Subjects: | |
| Online Access: | CONNECT |
MARC
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| 245 | 1 | 0 | |a CSR strategies : |b corporate social responsibility for a competitive edge in emerging markets / |c Sri Urip. |
| 260 | |a Singapore ; |a Hoboken, NJ : |b Wiley, |c 2010. | ||
| 300 | |a 1 online resource (xxviii, 211 pages) : |b illustrations, maps | ||
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| 520 | |a Globalization has changed the nature of many markets. Previously protected local industries have been forced to become more competitive, a situation that provides both opportunities and challenges. Key among these is the challenge of implementing responsible business practices. Corporate social responsibility (CSR) is widely recognized as a worthy commitment to ensure sustainable benefit for both corporations and communities. CSR is also becoming an important base for businesses to build trust and confidence in their stakeholders, with the potential to provide a competitive edge. To ensure sus. | ||
| 505 | 0 | |a Title Page; Copyright Page; Dedication; Acknowledgements; Benefits of Corporate Social Responsibility; Corporations; The world and environment; Preface; NOTES; Introduction; PART 1 -- STRATEGIES; Chapter 1 -- CORPORATE SOCIAL RESPONSIBILITY, GOOD CORPORATE GOVERNANCE, AND ... ; Chapter 2 -- A NEW PHENOMENON; Chapter 3 -- THE FUNDAMENTALS AND EVOLUTION OF CSR; Chapter 4 -- HOW TO OPTIMIZE CSR; Chapter 5 -- WHY AND WHEN TO APPLY CSR ACTIVITIES; Chapter 6 -- MANAGING, MONITORING, AND REPORTING; PART 2 -- CASE STUDIES; NOTES; Case Study 1 -- PT UNILEVER INDONESIA, Tbk. | |
| 588 | 0 | |a Print version record. | |
| 546 | |a English. | ||
| 650 | 0 | |a Social responsibility of business |z Developing countries. | |
| 650 | 0 | |a Social responsibility of business |z Developing countries |v Case studies. | |
| 650 | 0 | |a Corporate governance |z Developing countries. | |
| 650 | 0 | |a Corporate governance |z Developing countries |v Case studies. | |
| 650 | 0 | |a Industrial management. | |
| 650 | 0 | |a Social responsibility of business. | |
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| 776 | 0 | 8 | |i Print version: |a Urip, Sri. |t CSR strategies. |d Singapore ; Hoboken, NJ : Wiley, 2010 |z 9780470825204 |
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